Reinventing giants how Chinese Global Competitor Haier has changed the way big companies transform / [electronic resource] :
Bill Fischer, Umberto Lago and Fang Liu.
- San Francisco, Calif. : Jossey-Bass, c2013.
- 1 online resource (xi, 288 p.) : ill., chart.
Includes index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
9781118602294 (electronic bk.)
Haier (Corporation)
Household appliances industry--Management--China--Case studies. International business enterprises--Management.--China