TY  - BOOK
AU  - Iacobucci,Dawn
ED  - ProQuest (Firm)
TI  - Networks in marketing
AV  - HF5415.123 .N48 1996
U1  - 658.8/02 20
PY  - 1996///
CY  - Thousand Oaks, CA
PB  - Sage Publications
KW  - Communication in marketing
KW  - Business networks
KW  - Public relations
KW  - Electronic books
N1  - Includes bibliographical references (p. 410-436); Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries
UR  - https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=997194
ER  -