Visual persuasion the role of images in advertising / [electronic resource] :
Paul Messaris.
- Thousand Oaks ; London ; New Delhi : Sage Publications, c1997.
- xxii, 297 p. : ill.
Includes bibliographical references (p. 275-288) and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.