TY  - BOOK
AU  - Grover,Rajiv
AU  - Vriens,Marco
ED  - ProQuest (Firm)
TI  - The handbook of marketing research: uses, misuses, and future advances 
AV  - HF5415.2 .H286 2006
U1  - 658.8/3 22
PY  - 2006///
CY  - Thousand Oaks
PB  - Sage Publications
KW  - Marketing research
KW  - Electronic books
N1  - Includes bibliographical references and index; Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries
UR  - https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=996698
ER  -