Communication planning an integrated approach / [electronic resource] :
Sherry Devereaux Ferguson.
- Thousand Oaks : Sage, c1999.
- xiv, 262 p. : ill.
- Sage series in public relations ; v. 1 .
- Sage series in public relations ; v. 1. .
Includes bibliographical references (p. 221-242) and indexes.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.