Charles W. Lamb <br/><br/>
Mktg .09.10 
Charles W. Lamb 
 - 1st. 
 - South Melbourne, Vic.  Cengage Learning  2009 
<br/><br/><label>ISBN: </label>9780170180238 
<br/><br/><label>Dewey Class. No.: </label>658.8  / 2690