Alycia Perry <br/><br/>
Before the brand:  creating the unique DNA of an enduring brand identity 
Alycia Perry 
 - 1st. 
 - New York  McGraw-Hill  2003 
<br/><br/><label>ISBN: </label>9780071393096 
<br/><br/><label>Dewey Class. No.: </label>658.82  / 2666