Heath, Robert,  1947- <br/><br/>
Seducing the subconscious  the psychology of emotional influence in advertising /  [electronic resource] : 
Robert Heath. 
 - Chichester, West Sussex ;  Hoboken, NJ :  Wiley,  2012. 
 - xi, 248 p. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><br/>Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
<br/><br/><label>ISBN: </label>
<br/><br/><label>LCCN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising--Psychological aspects.<br/>Emotions.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HF5822  / .H37 2012 
<br/><br/><label>Dewey Class. No.: </label>659.101/9