Treadaway, Chris, 1974-

Facebook marketing an hour a day / [electronic resource] : Chris Treadaway, Mari Smith. - 2nd ed. - Indianapolis, Ind. : John Wiley & Sons, c2012. - xxii, 338 p. : ill. (chiefly col.). - Serious skills . - Serious skills. .

Includes bibliographical references and index.

Internet marketing 1985-2010 -- What is Facebook? -- Develop a Facebook strategy and measure success -- Month 1: create the plan and get started -- Month 2: establish corporate presence with pages and groups -- Month 3: create demand with Facebook ads -- Month 4: advanced tactics and campaign integration -- Customized experiences via Facebook applications -- The analytics of Facebook -- Organizational considerations.


Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

9781118225868 (electronic bk.)




Facebook (Electronic resource)


Internet marketing.
Social networks--Computer network resources.


Electronic books.

HF5415.1265 / .T74 2012

658.8/72