TY - BOOK AU - Lovett,John ED - ProQuest (Firm) TI - Social media metrics secrets: do what you never thought possible with social media metrics AV - HM742 .L68 2011 PY - 2011/// CY - Indianapolis, Ind. PB - Wiley Pub., Inc. KW - Online social networks KW - Electronic books N1 - Includes index; pt. 1. Addressing the social data dilemma -- pt. 2. Managing social media with analytics -- pt. 3. Finding the big social media payoff; Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries UR - https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=818784 ER -