Linoff, Gordon S. <br/><br/>
Data mining techniques  for marketing, sales, and customer relationship management /  [electronic resource] : 
Gordon S. Linoff, Michael J.A. Berry. 
 - 3rd ed. 
 - Indianapolis, Ind. :  Wiley Pub., Inc.,  2011. 
 - xl, 847 p. :  ill. 
<br/><br/> Berry's name appears first on the 2nd ed.  Includes index. 
<br/><br/><br/>Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
<br/><br/><label>ISBN: </label>9781118087503 (electronic bk.) 
<br/><br/><label>LCCN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Data mining.<br/>Marketing--Data processing.<br/>Business--Data processing.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HF5415.125  / .B47 2011