David H. Bangs <br/><br/>
Practical Marketing:   a step by step guide to effective planning 
David H. Bangs 
 - 1st. 
 - London  Kogan Page  1989 
<br/><br/><label>ISBN: </label>9780749400361 
<br/><br/><label>Dewey Class. No.: </label>658.8  / 1408