Drummond, Helga.
Escalation in decision-making behavioural economics in business / [electronic resource] :
Helga Drummond, Julia Hodgson.
- Farnham ; Burlington, Vt. : Gower, c2011.
- 165 p.
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
9781409402374 (electronic bk.)
Decision making.
Economics--Psychological aspects.
Electronic books.
HD30.23 / .D78 2011
658.4/03