Rock brands selling sound in a media saturated culture / [electronic resource] :
edited by Elizabeth Barfoot Christian.
- Lanham : Lexington Books, 2010.
- xiii, 353 p.
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
9780739146361 (electronic bk.)
Rock music--Marketing. Branding (Marketing)--Social aspects.