Baladi, Joseph. <br/><br/>
The brutal truth about Asian branding and how to break the vicious cycle  [electronic resource] / 
Joseph Baladi. 
 - Singapore :  Wiley,  2011. 
 - viii, 280 p. :  ill. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><br/>Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
<br/><br/><label>ISBN: </label>9780470826508 (electronic bk.) 9780470826492 (electronic bk.) 
<br/><br/><label>LCCN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand name products--Asia.<br/>Branding (Marketing)--Asia.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HD69.B7  / B24 2011 
<br/><br/><label>Dewey Class. No.: </label>658.827095