Arthur Asa Berger <br/><br/>
Media analysis techniques 
Arthur Asa Berger 
 - 3rd. 
 - Thousand Oaks  Calif. Sage  2005 
<br/><br/><label>ISBN: </label>9781412906838 
<br/><br/><label>Dewey Class. No.: </label>302.23  / 960