Marieke K. Mooij <br/><br/>
Global marketing and advertising:   understanding cultural paradoxes 
Marieke K. Mooij 
 - 1st. 
 - Thousand Oaks, Calif.  Sage Publications  1998 
<br/><br/><label>ISBN: </label>9780803959705 
<br/><br/><label>Dewey Class. No.: </label>658.8  / 679