New marketing strategies evolving flexible processes to fit market circumstances / [electronic resource] :
Ian Chaston.
- London : Thousand Oaks, Calif. : Sage Publications, 1999.
- vii, 199 p. : ill.
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.