TY  - BOOK
AU  - Lewis,Robert
ED  - ProQuest (Firm)
TI  - Smart ball: marketing the myth and managing the reality of major league baseball 
AV  - GV880 .L55 2010
U1  - 796.3570973 22
PY  - 2010///
CY  - Jackson
PB  - University Press of Mississippi
KW  - Baseball
KW  - Economic aspects
KW  - United States
KW  - Marketing
KW  - Management
KW  - Electronic books
N1  - Includes bibliographical references and index; Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries
UR  - https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=515620
ER  -