TY  - BOOK
AU  - Lopes,Teresa da Silva
AU  - Duguid,Paul
ED  - ProQuest (Firm)
TI  - Trademarks, brands and competitiveness
T2  - Routledge international studies in business history
AV  - HD69.B7 T693 2010
PY  - 2010///
CY  - New York
PB  - Routledge
KW  - Brand name products
KW  - History
KW  - Trademarks
KW  - Commerce
KW  - Competition
KW  - Electronic books
N1  - Includes bibliographical references and index; Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries
UR  - https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=484727
ER  -