TY  - BOOK
AU  - Hamersveld,Mario van
AU  - Bont,Cees de
ED  - ProQuest (Firm)
TI  - Market research handbook
AV  - HF5415.2 .H285 2007
U1  - 658.8/3 22
PY  - 2007///
CY  - Chichester, West Sussex, England, Hoboken, N.J..
PB  - John Wiley & Sons
KW  - Marketing research
KW  - Electronic books
N1  - Rev. ed. of: The ESOMAR handbook of market and opinion research / edited by Colin McDonald, Phyllis Vangelder. 4th ed. c1998; Includes bibliographical references and index; Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries
UR  - https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=470761
ER  -