Rodgers, F. G. Buck <br/><br/>
The IBM Way - Insights Into The World's Most Successful Marketing Organization 

 -  Fontana/Collins  1989 
<br/><br/><label>ISBN: </label>9780060914172 
<br/><br/><label>LC Class. No.: </label>HD9696 .R63 1989 
<br/><br/><label>Dewey Class. No.: </label>338.7610040973 ROD