Ind, Nicholas. <br/><br/>
The corporate brand / 
Nicholas Ind. 
 - Washington Square, N.Y. :  New York University Press,  1997. 
 - xi, 184 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references (p. 179) and index. 
<br/><br/><label>ISBN: </label>9780814737620 
<br/><br/><label>LCCN: </label>97013666  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand name products.
<br/><br/><label>LC Class. No.: </label>HD69.B7  / I53 1997 
<br/><br/><label>Dewey Class. No.: </label>658.8/27 IND