TY  - BOOK
AU  - Maxwell,Sarah
ED  - ProQuest (Firm)
TI  - The price is wrong: understanding what makes a price seem fair and the true cost of unfair pricing 
AV  - HB221 .M416 2008
PY  - 2008///
CY  - Hoboken, N.J.
PB  - John Wiley & Sons
KW  - Prices
KW  - Pricing
KW  - Electronic books
N1  - Includes bibliographical references (p. 213-231) and index; Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries
UR  - https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=331402
ER  -