TY  - BOOK
AU  - Sanders,Nada R.
TI  - Forecasting fundamentals
T2  - Supply and operations management collection,
AV  - HD30.27 .S264 2017
U1  - 658.40355 23
PY  - 2017///
CY  - New York, New York (222 East 46th Street, New York, NY 10017)
PB  - Business Expert Press
KW  - Business forecasting
KW  - causal methods
KW  - collaborative forecasting
KW  - forecasting
KW  - forecast accuracy measures
KW  - forecasting analysis
KW  - forecasting in business
KW  - forecasting methods
KW  - forecasting process
KW  - forecasting technology
KW  - judgmental forecasting
KW  - time-series forecasting
KW  - Electronic books
N1  - Includes bibliographical references (page 121) and index; Section I. Forecasting basics -- 1. Forecasting in business -- 2. The forecasting process -- Section II. Measuring forecast accuracy -- 3. Forecast accuracy measures -- Section III. Basics of forecasting methods -- 4. Categories of forecasting methods -- 5. Judgmental forecasting models -- 6. Statistical forecasting models -- Section IV. Forecasting in the business environment -- 7. Technology in forecasting -- 8. Managing the forecasting process -- Notes -- References -- Index; Access restricted to authorized users and institutions
N2  - This book is for everyone who wants to make better forecasts. This book is not about mathematics and statistics. It is about following a well-established forecasting process to create and implement good forecasts. This is true whether you are forecasting global markets, product demand, competitive strategy, or market disruptions. Today, most forecasts are generated using software. However, no amount of technology and statistics can compensate for a poor forecasting process. Forecasting is not just about generating a number. Forecasters need to understand the problems they are trying to solve. They also need to follow a process that is justifiable to other parties and be implemented in practice. This is what this book is about. Business leaders know that accurate forecasting is a critical organizational capability. Forecasting is predicting the future, and the list of what needs to be predicted to run a world-class organization is endless. Forecasting goes well beyond simply predicting demand or sales. Accurate forecasts are essential for identifying new market opportunities, forecasting risks, events, supply chain disruptions, innovation, competition, market growth, and trends. It also includes the ability to conduct "what-if " analysis to understand the tradeoff implications of decisions. Companies can navigate this daunting landscape and improve their forecasts by following some well-established principles and bearing in mind certain caveats to conventional wisdom. This book is written to provide the fundamentals business leaders need in order to make good forecasts. These fundamentals hold true regardless of what is being forecast and what technology is being used. This book provides the basic foundational principles all companies need to achieve competitive forecast accuracy
UR  - https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=4742536
ER  -