TY  - BOOK
AU  - Persuit,Jeanne M.
AU  - McDowell Marinchak,Christina L.
TI  - Integrated marketing communication: creating spaces for engagement 
T2  - Integrated Marketing Communication
AV  - HF5415.123 .I584 2016
U1  - 658.8001/4 23
PY  - 2016///
CY  - Lanham, Maryland
PB  - Lexington Books
KW  - Customer relations
KW  - Communication in marketing
KW  - Electronic books
N1  - Includes index
UR  - https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=4661617
ER  -