Globalizing tobacco control anti-smoking campaigns in California, France, and Japan / [electronic resource] :
Roddey Reid.
- Bloomington : Indiana University Press, c2005.
- xii, 310 p. : ill.
- Tracking globalization .
- Tracking globalization. .
Includes bibliographical references (p. [265]-289) and index.
Global and local strategies: state and NGO initiatives, community mobilization, and social marketing -- The dynamics of collaboration and community input in the media campaign -- The campaign against secondhand smoke: family, ethical subjects, and the social body -- Revising late modernity: smoking as icon of industrialism and the cold war in public health and media culture -- France: unexceptional exceptionalism? -- Japan: in the shadow of colonialism and Japan tobacco.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.