TY - BOOK AU - Meyer,Thomas Alexander TI - Crossmediale werbung fur den Einzelhandel: Wichtige werbeformate und mechanismen im Uberblick AV - HF5429 .M494 2015 U1 - 658.87 23 PY - 2015/// CY - Hamburg, [Germany] PB - Diplomica Verlag KW - Retail trade KW - Advertising KW - Electronic books N1 - Includes bibliographical references UR - https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=4455651 ER -