TY  - BOOK
AU  - Marr,Bernard
TI  - Big data in practice: how 45 successful companies used big data analytics to deliver extraordinary results 
AV  - HF5415.32 .M37 2015
U1  - 658/.0557 23
PY  - 2016///
CY  - West Sussex, United Kingdom
PB  - Wiley
KW  - Consumer behavior
KW  - Strategic planning
KW  - Big data
KW  - Electronic books
N1  - Includes index
UR  - https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=4455265
ER  -