TY  - BOOK
AU  - Pitel,Deborah
TI  - Marketing on a shoestring budget: a guide for small museums and historic sites 
T2  - American Association for State and Local History book series
AV  - AM11 .P55 2016
U1  - 069/.0688 23
PY  - 2016///]
CY  - Lanham, MD
PB  - Rowman & Littlefield
KW  - Museums
KW  - United States
KW  - Marketing
KW  - Public relations
KW  - Electronic books
N1  - Includes bibliographical references and index; Marketing basics -- Lay the foundation and build a brand -- Find your audience and make a plan -- Press releases, print media, radio, & tv -- Creating and maintaining a website -- Email newsletters, marketing, and Internet advertising -- Social media -- Social media platforms -- Blogging and business partnerships -- More marketing tips and tricks
UR  - https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=4439380
ER  -