Value creation in the pharmaceutical industry :  the critical path to innovation / 
edited by Alexander Schuhmacher, Markus Hinder and Oliver Gassmann. 
 - 1 online resource (542 pages) :  illustrations, tables, graphs 
<br/><br/>Includes bibliographical references at the end of each chapters and index. 
<br/><br/><label>ISBN: </label>9783527693412 9783527693436 9783527693429 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Pharmaceutical industry--Technological innovations.<br/>Pharmaceutical industry.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HD9665.5  / .V354 2016 
<br/><br/><label>Dewey Class. No.: </label>338.476151