TY  - BOOK
AU  - Chaston,Ian
ED  - ProQuest (Firm)
TI  - Knowledge-based marketing: the twenty-first century competitive edge 
AV  - HF5415 .C43 2004
PY  - 2004///
CY  - London, Thousand Oaks, Calif.
PB  - SAGE
KW  - Marketing
KW  - Marketing research
KW  - Electronic books
N1  - Includes bibliographical references (p. 254-267) and index; Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries
UR  - https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=254565
ER  -