Knowledge-based marketing the twenty-first century competitive edge / [electronic resource] :
Ian Chaston.
- London ; Thousand Oaks, Calif. : SAGE, 2004.
- xi, 274 p. : ill.
Includes bibliographical references (p. 254-267) and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.