TY - BOOK AU - Taylor,J.Gary AU - Scharlin,Patricia J. ED - ProQuest (Firm) TI - Smart alliance: how a global corporation and environmental activists transformed a tarnished brand AV - HD9259.B3 C578 2004 U1 - 338.8/8734772 22 PY - 2004/// CY - New Haven PB - Yale University Press KW - Chiquita Brands International KW - Rainforest Alliance KW - Banana trade KW - Environmental aspects KW - Electronic books N1 - Includes bibliographical references (p. 267-269) and index; Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries UR - https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=3420161 ER -