TY - BOOK ED - MarketingSherpa, Inc. ED - ProQuest (Firm) TI - Proven tactics in online advertising: 13 case studies and practical advise T2 - Practical know-how & case studies AV - HF6146.I58 P76 2003 PY - 2003/// CY - Selma, N.C. PB - MarketingSherpa, Inc. KW - Internet advertising KW - Marketing KW - Electronic books N1 - pt. 1. Two case studies on CPA advertising -- pt. 2. Four case studies on B2B online advertising -- pt. 3. Seven case studies on B2C online advertising -- pt. 4. Practical advice articles on online advertising; Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries UR - https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=3340007 ER -