Palfrey, John G. 1972-

Intellectual property strategy [electronic resource] / John Palfrey. - Cambridge, Mass. : MIT Press, c2012. - 1 v. (various pagings). - The MIT Press essential knowledge series . - MIT Press essential knowledge series. .

Includes bibliographical references and index.

Executive summary -- Why intellectual property matters -- Recommendation #1: treat intellectual property as a core asset class -- Recommendation #2: benefit from the intellectual property of others legally -- Recommendation #3: create freedom of action through intellectual property -- Recommendation #4: establish a flexible intellectual property strategy -- The special case of the non-profit -- Future outlook -- Afterword: what the author really thinks.


Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

9780262302890 (electronic bk.)




Intellectual property--Management.


Electronic books.

HD53 / .P35 2012

658.15/2