Proctor, Tony. <br/><br/>
Strategic marketing  an introduction /  [electronic resource] : 
Tony Proctor. 
 - London ;  New York :  Routledge,  2000. 
 - xvii, 318 p. :  ill. 
<br/><br/>Includes bibliographical references (p. [303]-312) and index. 
<br/><br/><br/>Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
<br/><br/><label>ISBN: </label>
<br/><br/><label>LCCN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Decision making.<br/>Marketing--Management.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HF5415.135  / .P76 2000 
<br/><br/><label>Dewey Class. No.: </label>658.8/02