TY  - BOOK
AU  - Sherlekar,S.A.
AU  - Sherlekar,Virendra Sharad
ED  - ProQuest (Firm)
TI  - Global marketing management: (under value-based integrated customerised approach) 
AV  - HF1416 .S54 2010
PY  - 2010///
CY  - Mumbai [India]
PB  - Himalaya Pub. House
KW  - Export marketing
KW  - Management
KW  - International business enterprises
KW  - Electronic books
N1  - Includes bibliographical references (p. [572]) and index; Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries
UR  - https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=3011428
ER  -