TY - BOOK AU - Sherlekar,S.A. AU - Prasad,K.Nirmala AU - Victor,S.J.Salvadore ED - ProQuest (Firm) TI - Principles of marketing AV - HF5415 .S54 2010 PY - 2010/// CY - Mumbai [India] PB - Himalaya Pub. House KW - Marketing KW - Electronic books N1 - Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries UR - https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=3011125 ER -