Butscher, Stephan A. <br/><br/>
Customer loyalty programmes and clubs  [electronic resource] / 
Stephan A. Butscher. 
 - 2nd ed. 
 - Aldershot, England ;  Burlington, VT :  Gower,  c2002. 
 - xiv, 206 p. :  ill. 
<br/><br/> Rev. ed. of: Customer clubs and loyalty programmes, 1998. 
<br/><br/>Includes bibliographical references (p. [191]-201) and index. 
<br/><br/><br/>Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
<br/><br/><label>ISBN: </label>
<br/><br/><label>LCCN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer clubs.<br/>Customer loyalty programs.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HF5415.525  / .B87 2002 
<br/><br/><label>Dewey Class. No.: </label>658.8/12