Brethauer, Dale M. <br/><br/>
New product development and delivery  ensuring successful products through integrated process management /  [electronic resource] : 
Dale Brethauer. 
 - New York :  AMACOM,  c2002. 
 - xvi, 192 p. :  ill. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><br/>Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
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<br/><br/><label>Subjects--Topical Terms: </label><br/>New products--Marketing.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HF5415.153  / .B74 2002 
<br/><br/><label>Dewey Class. No.: </label>658.8