Brunner, Felix,
Toward cross-channel management : a comprehensive guide for retail firms /
Felix Brunner, Thomas Rudolph.
- 1 online resource (84 pages) : illustrations, tables, charts
Includes bibliographical references at the end of each chapters.
9783110417166 9783110417227
Retail trade--Management.
Consumer behavior.
Stores, Retail.
Shopping.
Electronic books.
HF5429 / .B786 2015
658.87