Winston, Wayne L. <br/><br/>
Marketing analytics :  data-driven techniques with Microsoft Excel / 
Wayne L Winston. 
 - 1 online resource (722 pages) :  illustrations 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>9781118439357 9781118417300 
<br/><br/><label>Subjects--Uniform Titles: </label><br/>Microsoft Excel (Computer file)
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research--Data processing.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HF5548.4.M523  / .W567 2014 
<br/><br/><label>Dewey Class. No.: </label>658.80072