Leving, IUrii. <br/><br/>
Marketing literature and posthumous legacies :  the symbolic capital of Leonid Andreev and Vladimir Nabokov / 
Yuri Leving and Frederick H. White. 
 - 1 online resource (294 pages) :  illustrations 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>The Andreevs. The early visual marketing of Leonid Andreev ; Marketing strategies: Vadim Andreev in dialogue with the Soviet Union ; The role of the scholar in the consecration of Leonid Andreev (1950s to present) ; Creating posthumous legacies: the power to consecrate and to blaspheme: Vadim Andreev's memories of childhood ; Market pressures: Vadim Andreev's incomplete memoiristic journey -- The Nabokovs. Nabokov and the publishing business ; Plaster, marble, canon: the vindication of Nabokov in post-Soviet Russia ; The visual marketing of Nabokov: who is the face of the Russian Lolita? ; "Nabokov-7": Russian postmodernism in search of a national identity ; Interpreting voids: Nabokov's last incomplete novel, The Original of Laura -- Conclusion. 
<br/><br/><label>ISBN: </label>9780739182611 
<br/><br/><label>Subjects--Personal Names: </label><br/>Andreyev, Leonid, 1871-1919 --Estate.<br/>Nabokov, Vladimir Vladimirovich, 1899-1977 --Estate.
<br/><br/><label>Subjects--Topical Terms: </label><br/>Authorship--Marketing.<br/>Authors and publishers--Soviet Union.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>PG3452.Z5  / L48 2013 
<br/><br/><label>Dewey Class. No.: </label>813/.54