Review of marketing research [electronic resource] / Naresh K. Malhotra, editor.

Contributor(s): Malhotra, Naresh K | ProQuest (Firm)Material type: TextTextSeries: Review of marketing research ; v.10Publication details: Bradford : Emerald Group Publishing Limited, 2013Description: xvi, 291 pSubject(s): Marketing research | MarketingGenre/Form: Electronic books.DDC classification: 658.8 LOC classification: HF5415.2 | .R48 2013Online resources: Click to View
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Includes bibliographical references.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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