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Integrated marketing communications: the holistic approach Tony Yeshin

By: Tony YeshinMaterial type: Text

TextPublication details: Boston Butterworth Heinemann 1998Edition: 1stISBN: 9780750619233DDC classification: 658.8

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
BOOK	IACT PJ Library	658.8 (Browse shelf (Opens below))	Available		IACT3882

Total holds: 0

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Previous	658.8 Test item file: marketing management	658.8 Test item file: marketing management	658.8 Effective management for marketing 1999-2000	658.8 Integrated marketing communications: the holistic approach	658.8 Marketing in practice 1999-2000	658.8 Global marketing and advertising: understanding cultural paradoxes	658.8 Marketing in Asia	Next

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