The swing voter in American politics [electronic resource] / William G. Mayer, editor.

Contributor(s): Mayer, William G, 1956- | ProQuest (Firm)Material type: TextTextPublication details: Washington, D.C. : Brookings Institution Press, c2008Description: xi, 151 p. : illSubject(s): Voting -- United States | Elections -- United StatesGenre/Form: Electronic books.DDC classification: 324.973 LOC classification: JK1967 | .S95 2008Online resources: Click to View
Contents:
What exactly is a swing voter? definition and measurement / William G. Mayer -- Swing voters in the Gallup poll, 1944 to 2004 / Jeffrey M. Jones -- Campaign dynamics and the swing vote in the 2004 election / Michael Dimock, April Clark, and Juliana Menasce Horowitz -- Swing voting and U.S. presidential elections / Daron R. Shaw -- Swing voters in subnational campaigns / Jeffrey M. Stonecash -- Swing voters? Hah! the not very "persuadables" and the not really "undecideds" in 2004 / Adam Clymer and Ken Winneg -- Do swing voters swing elections? / James E. Campbell -- Conclusion : the state of the discussion / William G. Mayer and Ruy Teixeira.
Summary: "Fills conceptual gap concerning the swing voter. Answers four questions: What is a swing voter? How to identify them? Do they differ from the rest of the electorate? What is their role? Presents a picture of this key political group, tracking them across six decades of national and local elections"--Provided by publisher.
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Includes bibliographical references and index.

What exactly is a swing voter? definition and measurement / William G. Mayer -- Swing voters in the Gallup poll, 1944 to 2004 / Jeffrey M. Jones -- Campaign dynamics and the swing vote in the 2004 election / Michael Dimock, April Clark, and Juliana Menasce Horowitz -- Swing voting and U.S. presidential elections / Daron R. Shaw -- Swing voters in subnational campaigns / Jeffrey M. Stonecash -- Swing voters? Hah! the not very "persuadables" and the not really "undecideds" in 2004 / Adam Clymer and Ken Winneg -- Do swing voters swing elections? / James E. Campbell -- Conclusion : the state of the discussion / William G. Mayer and Ruy Teixeira.

"Fills conceptual gap concerning the swing voter. Answers four questions: What is a swing voter? How to identify them? Do they differ from the rest of the electorate? What is their role? Presents a picture of this key political group, tracking them across six decades of national and local elections"--Provided by publisher.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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