Metaphor and mills [electronic resource] : figurative language in business and economics / edited by Honesto Herrera-Soler, Michael White.
Material type: TextSeries: Applications of cognitive linguistics ; 19Publication details: Berlin ; Boston : De Gruyter Mouton, c2012Description: viii, 329 p. : illISBN: 9783110274585 (electronic bk.)Subject(s): Metaphor | Figures of speech | Economics -- Language | Business -- Language | Interdisciplinary approach to knowledgeGenre/Form: Electronic books.DDC classification: 808.032 LOC classification: P301.5.M48 | M468 2012Online resources: Click to ViewIncludes bibliographical references and indexes.
section I. Metaphor in economic theory and in economics as an academic discipline -- section II. Cultural filters in contrastive studies -- section III. Metaphor in the economy and business in practice.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
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