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The marketing plan William A. Cohen

By: William A. CohenMaterial type: Text

TextPublication details: New York Wiley 1998Edition: 2ndISBN: 9780471180333DDC classification: 658.8

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
BOOK	IACT PJ Library	658.8 (Browse shelf (Opens below))	Available		IACT2632

Total holds: 0

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Previous	658.8 Principles of marketing	658.8 Principles of marketing	658.8 Marketing management: analysis, planning, implementation, and control	658.8 The marketing plan	658.8 The marketing plan	658.8 Principles of marketing	658.8 Brand spirit: how cause related marketing builds brands	Next

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