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AMA Dictionary of Marketing Terms Peter D. Bennett

By: Peter D. BennettMaterial type: Text

TextPublication details: Lincolnwood NTC [National Textbook Company] Business Book 1996Edition: 2ndISBN: 9780844235981DDC classification: 658.8

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
BOOK	IACT PJ Library	658.8 (Browse shelf (Opens below))	Available		IACT1670

Total holds: 0

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Previous	658.8 The end of marketing: humanizing your brand in the age of social media	658.8 Marketing management: analysis, planning, implementation, and control	658.8 Dictionary of marketing and advertising	658.8 AMA Dictionary of Marketing Terms	658.8 Marketing communications: integrating online and offline, customer engagement and digital technologies	658.8 MaxiMarketing: the new direction in advertising, promotion, and marketing strategy	658.8 Buying trances: a new psychology of sales and marketing	Next

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